Chicago: With the continuous growth of technology, people are getting more advanced and they want to know all the information on the go. Today, Facebook app has almost become inevitable for some people and they use this app to know things happening around and also to share their views and posts.
Recently, Facebook application launched a new feature called ‘Instant Articles’ for its iOS client. This new feature lets publishers to create stories of their version, optimized for the display within the Facebook app. As the name itself suggests, the optimized articles are designed to load instantly and to offer a more native experience.
What made Facebook to design Instant Articles?
Other uses of Instant Articles
Basically, it is a tool which lets publishers provide a better experience for their readers on Facebook. The articles actually use some same interface elements and concepts of an alternative Facebook client called ‘Paper’ in which the larger images scroll by itself as you tilt your phone and also the inline videos start playing automatically.
This new feature has been launched with nine partners like National Geographic, The New York Times, NBC, BuzzFeed, The Guardian, The Atlantic, Spiegel, BBC News and Bild. Facebook also hopes that regulating the monetary control through an article or including the ability to sell ads within the articles will attract more people to support the service.
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