SEO Copy Writing and Promotion

17 May 2012

Chicago : SEO Copy writing has come a long way that now it turned a little more complex than before. Search engines are becoming smarter day by day updating their algorithm often and also upgrading their criteria for ranking.  You cannot just write some content by stuffing all the keywords.

Google and other search engines know very well how to tackle low quality content that carry keyword stuffing. Google brought out “Content Farm” which demote the sites carrying low quality content and also an option to its users to report sites that carry low quality content via Personal Blocklist Chrome Extension“(If installed, the extension will send the blocked site information to Google and Google will conduct a study to consider that as a potential ranking signal for their search results).

Irrespective of the number of tips one can give for SEO Copywriting, ultimately the quality of content only matters the most and in the coming days this will remain as one of the significant aspect for ranking. Once the content becomes popular you will get natural backlinks.

Also very important is the way you market your content. Even though you possess quality content, if it is not endorsed then you can’t expect the dissemination of the same. So it is also important to promote it competently and the best medium is via social platforms. One of the most authentic way of propagation is “By Word of mouth” and it becomes a chain communication while referring from one person to another, the same you could expect with social media platforms.

For e.g., if you share your content with known people and if they find it worth, without even asking they certainly promote it. Social media like facebook, twitter, Digg in, Delicious, stumble upon are apt medium to promote yourself and also the content.  You could also participate in forums to get credibility for what you say and write.  So keep in mind that Content is the King and forever it remains the same, and equally important is the promotion of the same via social media platforms.

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